Toolkits to Help Communities

The Finger Lakes Rural Immunization Initiative is a CDC initiative to address low vaccination rates in rural areas. The grant-funded program focuses on COVID-19 vaccine awareness, education, and increase in access for the 9-county Finger Lakes Region of Genesee, Livingston, Monroe, Ontario, Orleans, Seneca, Wayne, Wyoming and Yates. The FLRII team works closely with community partners, physicians, local health departments and other trusted messengers and collaborators on these efforts.

A toolkit has been created to help answer questions and engage trusted messengers to promote COVID-19 vaccination.

• Facebook Live session with Wayne County Public Health’s Ryan Mulhern, Public Health Educator and Public Information Officer, about COVID-19 vaccination and related topics
• From Concern to Confidence
• Want to talk to your friends or family about getting a COVID vaccine? Download the “table talk conversation” guide from Common Ground Health for everything you need to host a small group and discuss COVID-19 vaccines.
• Social Media Assets (Finger Lakes COVID-19 Vaccine Task Force)
• CDC communication toolkits for specific audiences (including businesses and workplaces, child care programs, community and faith-based organizations, general public, health care providers, K-12 schools, older people and people at higher risk, people 15-17, people 18-24, people experiencing homelessness, people with disabilities, pregnant people and new parents, retirement communities, shared & congregate housing, tribal communities, worker safety and support): https://www.cdc.gov/coronavirus/2019-ncov/communication/toolkits/index.html
• About the COVID-19 Vaccines information sheet from the Public Health Collaborative
• National Institute of Health Resources to Share
• NIH “What’s in a COVID-19 Vaccine?” Infographics:
  • https://covid19community.nih.gov/sites/default/files/COVID-19_Vaccine_Moderna_English.jpg
  • https://covid19community.nih.gov/sites/default/files/COVID-19_Vaccine_Pfizer_English.jpg
• Center for Countering Digital Hate’s “The Disinformation Dozen”
• Printables, videos and more for young children from Sesame Street in Communities

• https://www.csd.org/coronavirus/
• Video – Dr. Shaun Nelms, superintendent at East High School in Rochester, Explains Why He Made the Decision to Be Vaccinated
• Video – FF Thompson Hospital’s Dr. A David Peter explains why some people experience mild side effects after receiving the vaccine

• Black residents, video on vaccine questions
• Video – Dr. Deborah Stamps from Rochester Regional Health talks candidly about her experience with COVID-19 and the vaccine
• Video – Dr. Shaun Nelms, superintendent at East High School in Rochester, Explains Why He Made the Decision to Be Vaccinated
• Video – FF Thompson Hospital’s Dr. A David Peter explains why some people experience mild side effects after receiving the vaccine
• Video – Black congregations
• Video – COVID Vaccine & the Black Community with Tyler Perry
• Video – Black Coalition Against COVID talks to Frontline Workers & The Aging Community
• Video – National Academy of Medicine Members Urge Black Americans To Get Vaccinated

• Video for Latino faith communities: Video: https://youtu.be/Ug0L-nKFqvY
• Printables, videos and more for young children from Sesame Street en las Comunidades: https://sesamestreetincommunities.org/subtopics/vacunas/

Kaiser Family Foundation article on impact of COVID-19 epidemic in rural communities

Videos from New American Neighbors in Amharic, Arabic, Burmese, Dari, French, Karen, Nepali, Pashto, Somali, Spanish, and Tigrinya

• CDC toolkit for people with disabilities
• CDC ASL video on What to expect with the COVID vaccine
• Vaccine information from the Center for Dignity in Healthcare for People with Disabilities

• CDC materials for health care workers and hospitals:
  • https://www.cdc.gov/vaccines/covid-19/downloads/Build-Healthcare-Personnel-Confidence.pdf
  • https://www.cdc.gov/vaccines/covid-19/downloads/Appendix-B-Conversation-Starter-508.pdf
• Printable stickers
• NY Times Article, Vaccine Hesitancy in Nursing Home Staff

• Bible study guide
• Tips for hosting a virtual event
• Language that works to improve vaccine confidence
• Misinformation Alerts
• Vaccine toolkits for employers from Health Action Alliance
• NY Times Article, Vaccine Hesitancy in Nursing Home Staff

• Genesee County
• Livingston County
• Monroe County
• Ontario County
• Orleans County
• Seneca County
• Wayne County
• Wyoming County
• Yates County

• Printables, videos and more for young children from Sesame Street in Communities
• Printables, videos and more for young children from Sesame Street en las Comunidades (Spanish)
• Parent FAQs from the American Academy of Pediatrics:
  • The Science Behind the COVID-19 Vaccine
  • When Can Children Get the COVID-19 Vaccine